Singapore Paincare Holdings Limited, led by Founder and CEO Dr. Bernard Lee, unveiled its refreshed brand identity under the theme “Our New Chapter – Pain-Free” on 19 June 2025 at The Arts House Annex Building. The rebranding marks a new chapter for the Group as it strengthens its mission to deliver comprehensive, patient-centred pain care through a holistic approach to communities in Singapore and beyond.
Address by Dr. Bernard Lee at The Arts House
Key Milestones: Singapore Paincare Through The Years
With one doctor’s promise to his father and a vision that no one should grow old in pain. From a single clinic to a growing network, we’ve helped thousands find relief and reclaim life. We traced the journey that shaped who we are today – and where we’re headed in a sand art performance shared with our guests at the event.
Watch the sand art performance here.
Sand Art Performance of Singapore Paincare’s journey from 2007
- 2007: Singapore Paincare Center founded by Dr. Bernard Lee at Paragon Medical Centre.
- 2014: Opened second pain specialist clinic at Mount Elizabeth Novena Specialist Centre to meet growing patient needs.
- 2018: Incorporated Singapore Paincare Holdings Limited to consolidate expanding healthcare services, including entering into various joint venture agreements with GP clinics to provide pain care services.
- 2020: Listed on the Singapore Exchange (SGX) as Singapore’s first public pain care group.
- 2021–2024: Launched DR+ Medical & Paincare GP clinics and Singapore Paincare TCM Wellness to offer integrative care. Expansion of group’s network of clinics with cancer screening & surgery, Orthopaedics and Dermatology services.
- 2025: Rebranding to reinforce a patient-first, whole-person care model and strengthen community outreach.
Our New Chapter: Pain-Free — A Patient-First Vision
Since 2007, Singapore Paincare has helped over 20,000 patients overcome pain, restored their mobility and helped them enjoy a pain-free life. The rebranding reinforces the Group’s approach to pain care—focusing on early intervention, personalised treatment, and minimally invasive techniques to address pain at its source.
With Singapore’s growing aging population and increased awareness of pain-related conditions, Singapore Paincare aims to reach out to more patients through community-based models and comprehensive care management.
“Being free from pain is a basic human right. I believe that patients can age but they don’t have to live with pain. We want to take the lead to change people’s perception about pain and how one can live life to the fullest even in old age, without pain.” says Dr. Bernard Lee, CEO and Founder of Singapore Paincare Holdings Limited.
Dr. Lee’s vision extends beyond interventional procedures. He has built an entire eco-system of integrated care from diagnosing the root cause of pain to offering a comprehensive suite of treatment therapies that include post-treatment rehabilitation as well as TCM.
Looking Forward: “Our New Chapter: Pain-Free”
Singapore Paincare’s rebranding marks a renewed dedication to delivering accessible, evidence-based, and patient-centred pain care. Under the leadership of Dr. Bernard Lee, Singapore Paincare aims to be the first stop for anyone seeking pain relief.
For more information, please contact us at www.sgpaincare.com/contact/ or 8777 9500.